Live Sports Boosts Platform Visibility and Drives Subscriber Growth

Sport fans are among the most dedicated of consumers, making them a valuable target audience for brands. In the digital world of streaming video, securing exclusive rights to major sporting events can boost platform visibility and drive subscriber growth. While legacy pay-TV maintains current control of most major live sports due to long-term rights agreements, esports and other streamers are increasingly embracing these assets as a way to diversify their distribution offerings and attract cord-cutting subscribers.

먹튀암행어사 can also provide premium ad space and supplemental content, such as pre-game shows, highlights and real-time stats. As broadcasts often last for several hours, live sports can also increase a platform’s overall viewing time and offer viewers a high-quality experience. With these advantages, platforms with exclusive sports content can establish themselves as “must-have” services for sports fans.

A Guide to Watching Live Sports While Traveling Abroad

Streamers are also pursuing rights to live sports as a way to boost their user base and improve profitability. For example, Disney’s ESPN and WarnerMedia-owned Hulu+ Live TV both recently landed the rights to broadcast NFL games and regional sports networks (RSNs). Meanwhile, Amazon Prime is poised to compete with Netflix and others for live sports by adding an exclusive NHL hockey package.

Many fans weighing cable vs. streaming options can find free local coverage of most major league sports on over-the-air television (OTA). To watch OTA, all you need is an HDTV with an antenna. To see which channels are available in your area, use the Federal Communications Commission’s Reception Map Tool.…